It’s a little over week since the end of the ISSA/INTERCLEAN USA 2006 Exhibition and Trade Show in Chicago and I continue to feel amazed by just how much the green movement has grown within our industry. As I walked through the exhibit hall, I saw more Green Cleaning products and building supplies than ever before. I couldn’t help but think back just five years ago when almost no one in our industry was thinking about or talking about "going green." Today, the future of Green Cleaning looks brighter than ever as the market for green products for virtually every aspect of building maintenance and cleaning continues to grow.
All the best and happy selling! -- Steve Ashkin
National sales guru, Larry Galler, reflects upon the power and value of embracing a “yes” ethos for increasing sales.
General Electric, Wal-Mart, Fed-Ex and a rapidly expanding number of other big companies have discovered that “going green” has become a mandatory requirement for continuing to grow their businesses.
More employers are making workplaces environmentally friendly. The result, firms say: energy savings, better morale and even higher productivity.
Toyota's green office building
in Torrance, CA
A newly enacted New York state law has propelled the transition from traditional to Green Cleaning programs throughout all of the state’s public schools.
Brand-sensitive retailers act fast to defuse ethical issues—for example, biodegradable shipping materials and sustainable processes—before they explode into costly boycotts.
It is high time to designate the ISSA a "Green Group of the Month" particularly after witnessing the rapid growth of the green movement throughout the cleaning industry among exhibitors at the ISSA/INTERCLEAN USA 2006 Trade Show in Chicago.
An award and a call to action dominate The Ashkin Group news this month.
Hazel Reese, president of IEHA presents Stephen Ashkin with the 2006
William D. Joyner Achievement Award
"I'm seeing green interest in every market segment we work in including elementary schools, colleges, corporate offices and civic buildings."
-Architect Dan Heinfeld, president of LPA, the firm that designed Toyota's office building
