At the top of our news this issue is a Green Seal initiative that will have an important impact on our industry for years to come. Please check out this month’s news article: Green Seal Announces Revision of GS-37 for all the details and make sure your voice is heard!
In addition to the selling expertise of Larry Galler, two other columns of special note this month are our Green Selling Tips and Expert Insights. For the first time, we focus on public relations techniques for improving sales and our Expert Insights offers a personal account of one school superintendent's discovery of the value of green building construction, Green Cleaning and LEED certification.
Finally, we want to know what you think about DestinationGreen and how it might better meet your needs. Please take our readers’ survey before March 8 and receive a FREE online training class of your choice from Green Cleaning University ($99 value). Click here to complete the survey. The first 100 responses also will receive our “early bird” thank you gift… “Unbeatable Tips for Selling Green Products and Services.” Thank you for your feedback!
- Steve Ashkin
Craig Sorensen, a school superintendent in Wyoming, has led the effort to construct the first ever LEED certified school in that state. During an interview with The Ashkin Group, he described his experience researching green building construction, successfully winning approval to build a LEED certified grade scool and his new found passion for environmentally friendly products and processes.
Don’t miss it! A special online event that will be hosted by the U.S. Green Building Council on February 20th from 12 noon to 3:30 p.m. EST.
A new United Nations report confirms climate change is heating up the planet and calls for immediate action worldwide to help prevent an environmental crisis later this century.
Almost 375 mayors of large and small cities from 50 states and the District of Columbia have signed the U.S. Conference of Mayors' Climate Protection Agreement.
Antibacterial products are more readily available and popular than ever, but many scientists doubt they beat plain soap and water.
National leadership on climate protection and sustainable development are the key objectives of more than 160 cities and counties that have joined the International Council for Local Environmental Initiatives (ICLEI) – Cities for Climate Protection Campaign.
"The debate over the existence of global warming is over, and science has won. The question now is whether we will take the steps necessary to reverse the damage that has been done. We must support clean and sustainable energy technologies, cap greenhouse gas emissions, and conserve. Failure to do so risks our economy, our environment and our children's future."
- U.S. Rep. Rush Holt (D-12th Dist. of NJ) and physicist who has long studied the issue of climate change
